Many Facebook users and pages already have access to a feature that allows them to write posts in different language versions. Recipients see the update in the language version they use on Facebook.
The feature must be enabled in Facebook’s Language settings. Enable the feature to create different language versions of your posts under “Post in Multiple Languages”.
We recommend customising your company’s marketing messages to different languages also on Facebook. When a user comes across your message in their native language, the attention value of the message is greater than an update in a foreign language.
If you have something important to say, it always pays off to also direct your message towards people that speak other languages than your own.Even small things are worth mentioning – what exactly makes your business unique?
We believe that texts should not only be translated, but also transcreated, i.e. localised and adapted to fit the recipient’s own cultural environment.
Our member companies will be happy to help you try localised language versions on Facebook!